Overview
Revenue based financing (RBF) advances capital in exchange for a percentage of your future gross revenue. Instead of fixed monthly payments, you remit an agreed share of sales, typically 5 to 15 percent, until the total repayment cap is met. This structure suits businesses with fluctuating income because lean months mean smaller payments and busy months retire the balance faster.
Unlike asset based lending, RBF does not require you to pledge inventory, receivables, or machinery. The underwriting focuses on your sales history, bank deposits, and processing statements. Most funders want at least six months of consistent revenue and a business checking account they can monitor. Because repayment ties directly to income, approvals move quickly, often within days, and you avoid personal-guarantee pitfalls common in traditional term loans.
Hartford's service economy, from insurance agencies along Asylum Avenue to tech consultancies in the Front Street district, often generates strong revenue without owning heavy assets. Revenue based business funding bridges that gap when you need to hire staff, launch a marketing campaign, or cover a supplier deposit before your next receivables cycle closes.
You qualify when you show steady monthly sales, an active merchant account or subscription platform, and at least six months in business. Revenue based lenders care less about your credit score and more about deposit velocity. They review your point-of-sale data, e-commerce dashboards, or bank statements to confirm that revenue flows predictably.
Typical candidates include software-as-a-service firms, restaurants on Pratt Street, home-service contractors serving West Hartford and Wethersfield, and retail shops in Blue Back Square. If you process credit cards, collect recurring subscriptions, or invoice customers regularly, you already generate the data trail funders need. Personal credit below 600 rarely disqualifies you, and most programs do not file UCC liens on your assets.
Glenwood Lending works with a panel of revenue based financing companies to match your sales pattern with the right repayment share. We pull together your processing statements and draft a submission that highlights seasonality, so funders price the advance fairly.
How it works
Hartford businesses use revenue based loans to cover payroll gaps, buy inventory before peak season, and fund digital ad campaigns that drive immediate sales. Because repayment starts immediately, RBF works best for growth initiatives that generate revenue within weeks, not multi-year build-outs.
To apply through Glenwood Lending, call (860) 743-7281 or visit our office at 20 Church St, Hartford, CT 06103. We ask for three months of bank statements, your most recent processing summary, and a brief explanation of how you will deploy the funds. We submit your package to multiple funders, compare offers, and walk you through the remittance schedule before you sign.
Approval typically takes two to five business days. Once funded, the lender connects to your merchant processor or bank account and sweeps the agreed percentage daily or weekly. You continue operating normally; the only difference is an automatic deduction that rises and falls with your sales.
### Hartford Scenario
A catering company based in Parkville needed $75,000 to secure a commissary lease and pre-order disposables for corporate events booked through the spring. The owners had excellent sales data from their Square account but no real estate to pledge. We brokered a revenue based business loan that remitted 10 percent of daily card revenue. During slow weeks the payment dropped to a few hundred dollars, and during conference season it climbed proportionally, retiring the advance in eleven months without straining cash flow.
Why us
A broker compares multiple revenue based lenders at once, so you see competing fee structures and remittance percentages side by side. Funders price RBF differently depending on your industry, sales volatility, and advance size. Going direct means you accept the first offer; working with Glenwood Lending means you choose the best fit.
We also handle the documentation chase. Revenue based financing companies want daily or weekly sales reports, and formatting those reports correctly speeds underwriting. We know which funders move fastest for Hartford retailers versus tech startups, and we flag any clauses, like reconciliation fees or early-payoff penalties, that might surprise you later.
For businesses exploring working capital or business lines of credit alongside RBF, we build a comparison matrix that shows total cost and cash-flow impact. Sometimes a hybrid approach, part revenue based funding, part equipment financing, delivers lower blended costs.
Visit our Service Areas page to confirm we cover your location, or read more on our Hartford commercial lending hub to explore alternative programs.
Serving the Hartford area

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